Apologies, readers, but it really could not be helped. What makes any online copywriter’s day is to have the opportunity to insert well-worn or famous accolades that have stood the test of time. But in keeping with the given business brief, it must be appropriate or relevant. And of course, it must make sense to the reader. The reader must understand the given message. So, what’s not to understand about this?
Dynamite comes in small packages. The dynamite in this brief moment in time are small labels. And maybe you are already getting the message. But backtrack a bit for added motivation and interest. All this time there have been those consumers who have become quite irritated. It is extremely frustrating. They can hardly read the message. The letters are just so small. But you really do need to consider the conditions and circumstances.
You have to look at things logistically. Speaking of small packages, there will be many products that are by design, deliberately small. This could be your small box of prescribed pills or vitamin supplements. It is a darn side better than having no labels or directions at all. There is still the opportunity to consume the message, particularly important messages to do with correct use of product, it’s potential side-effects, and its benefits.
And creatively speaking, organic home goods manufacturers may not wish to spoil the aesthetic presentation they are trying to give their customers. They will, however, give the customers a distinguishing label that complements the bottled or packaged product. A jar of pickles, for instance. But at the back of the jar will be the important list of organic ingredients. Important need to know matters, but without ever spoiling the packaged presentation effect.